Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Friday, June 12, 2009

Search Engine Optimization - Advice and Tactic


Unique content is King. Search engines love new, unique and updated content. If you produce new content at a rate of just one reasonably sized page per day and tied in with the other advice throughout the site, I can almost guarantee you will get good listings. Remember though, write for the visitors but cater for the search engines. If your field of expertise fits into a niche in the market, all the better for you but you must get unique content all you will fall behind.

Page Structure. Search engine bots can sometimes get confused with poorly coded html, javascript and other web languages. If the bot has to wait too long or cannot decipher the web language then it will just abandon your site and move on to the next, even if it manages to get through the code it usually leads to poor search engine indexing of your website. You should also keep to widely used file extensions like .htm, .html, .php, .asp for your pages.

Loading Speed. The loading speed of your website should be kept to a minimum, if it takes long than 5 seconds on 256kb+ connections then you lose visitors - both real and search engine bots. There are a variety of reasons why pages can load slowly, it may either be your web server, poorly coded server side code like php or client side code like javascript which can slow or even stop your page from loading.

Visitor Navigation. This is more an aesthetic feature of your website focused at real visitors but you need to have some sort of standard navigation that is the same throughout your whole site. People can be put off and leave your website if they find it difficult to browse easily, search engine bots may also miss links if they can only be found deep within your site. Try to make as many internal links as possible available on each page.

Site Hierarchy. Site hierachy can be great for adding keyword density to your web site. An example of site hierachy working effectively would be this page, seo-advice.php. The full link contains SEO twice - www.seoassistance.com/seo-advice.php which is very beneficial in the way search engines determine your sites relevance to a particular subject. Use your domain, folders and file names to your advantage.

Avoid Blackhat SEO. Blackhat SEO is a vast topic that commands little respect from real webmasters as it means using underhand methods to gain search engine rankings, although the site is usually banned quickly. Blackhat SEO includes using link farms, search engine spamming, hidden or disguised text, fake meta tag data, using duplicate content and using doorway pages. I would recommend you stay away from tactics like this as you will end up losing out in the long run.

Targeted Linkswaps. Link swaps are great but you must make them work for you. It does little good for you when your going for top search engine positions when your link swaps are untargeted. You should choose some specific keywords for both the link text and the link title text then make sure before you link swap that the other webmaster adds those specific keywords with the link.

Written by : Daniel Chow

About the author:

Article by www.SEOAssistance.com

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Wednesday, May 27, 2009

Different Kind of Keywords


Keyword can be classified into three categories :

-Single word Keyword
-Multiple word Keyword
-Keywords based on Theme

Keyword(s) are basic raw material used in Search Engine Optimization (SEO). Keyword selection or Keyword Research as it is called technically, where we use special tools to find out a list of Keywords (search terms) searched by targeted audience, recently. Keyword can be single word, two or three words, multiple words and theme based.

Lets detail each of these one by one . Understanding these categories of keywords would also help one to decide as to their targeting on specific pages.

#Keyword of Single word

Keyword of Single word is used to target a large traffic but leads to highly competition category of sites. Keyword of Single word are known as generic Keyword(s) where we target general audience. Keyword of Single word does not help to target a specific page for a specific audience.

Although, Keyword of Single word helps in bringing huge traffic but these terms are mostly not relevant these days, as, searchers mostly use two or three keyword to find out their required information.

Instead single word keywords are good theme keywords.

We can use these primary keyword 5 to 7 times in a web page for good theming according of a site. The inside pages of the site can qualify these themes into product or service categories by adding qualifiers to these theming keywords.

Example:

Keyword “Services” will produce result of all the web sites related to Services which can be United States Department of Health and Human Services, The Substance Abuse and Mental Health Services, direct Services, online Services, offline Services, Indian Services, American Services, food Services, agricultural Services, business Services, free Services, paid Services, etc.

#Keyword of Multiple words

Keyword of Multiple words is used to target a specific traffic, which leads to high sale, top position in search result listing as well as improves page rank competition. Keyword of Multiple words are known as Specific Keyword(s) where we target a specific audience & not general searcher. Keyword of Multiple words helps to target a specific page for a specific audience.

Keyword of Multiple words, more often than not are location specific and related to geographic area of your intended services or products.

#Keywords based on Theme

Keyword based on Theme are used to target a highly targeted audience, which leads to quick high sale, top position in search result listing as well as boosts page rank. Keywords based on Theme are known as Conceptual Keyword(s).

Keywords based on Theme consists all possible primary Keywords related to the web site therefore attracts high traffic of targeted audience. Keywords based on Theme add quality by providing Keyword Rich Text to search engines, which improve results and provide targeted search result listings.

Keywords based on Theme are used in each page of web site to focus on a specific topic correlated to a targeted topic or idea (theme). Keywords based on Theme effectively contribute in growth of informative pages for its site focusing on different related topics.

Written by : Rakesh Ojha

About the author:
Rakesh Ojha have been into SEO field for the last 4 years. He’s work as Manager - Online Marketing in an indian Firm - Mosaic Services(http://www.mosaic-service.com)

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Friday, May 1, 2009

How important are back links?


When setting up your website for SEO (Search Engine Optimization) on Google there are several factors you need to look at in order to obtain a high rank on their search engine. Of course your content and meta tags must be inline with positive density percentages and reciprocal links. Google then takes your website and performs a mathematic equation and places a numeric value on your website depending on one of the most important features, reciprocal or back links.

A back link and reciprocal link are identical. They both say the same thing to the Google engine, that your site should be ranked higher in the order because other people find value in what your website has to offer, thus they provide a link to your site. In turn, you keep a closed loop by reciprocating the favor to the other website by extending the same courtesy of a back link. Thus creating a solid network connection. Google likes to see interconnectivity and will reward your website well for planning it this way.

There are drawbacks to the equation. As things change a website that you are affiliated with may drop a hyperlink or a page may get accidentally deleted. When the Google robot goes through your website and finds a dead link it notes that you aren’t keeping good care of your website and punishes your web rank by reducing its point value. If you wish to know what your sites current point value is download The Google Toolbar and search for your website www.yourwebsitename.com in the box and perform a Google web search. Upon reading the full URL, Google will go directly to your site first thus pulling up your home page. There on the toolbar will be a page rank for your website between 1 and 10. 1 being a less visited and noted website and 10 a site that screams traffic 24/7.

Some of the individuals you share reciprocal links with may in fact scan all their links for continuity, should they receive a bounce back for a broken link on your website you can be assured you will receive an email from them. Keeping your website in balance with other sites you share links with will keep the Google engine happy. If you go off and add a company that is not Google friendly, meaning they have no back links you may also lose points.

Written by Jakob Jelling

About the author:
Jakob Jelling is the founder of http://www.sitetube.comVisit his website for the latest on planning, building, promoting and maintaining websites.

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Monday, April 20, 2009

The 3 Essential Components of a Search Engine Optimization Campaign

Everyday, the Search Engines average 300 MILLION searches. In 2005, Forrester Research report 81% of consumers on the Internet find products and services by using the Search Engines. Search Engine Optimization allows you to achieve
top search engine placement and a tap into a new source of qualified visitors who are actively searching for products and services on the Internet.

Unfortunately, only 7% of all websites are visible by the search engines according to a recent StatMarket.com study. The reason for this phenomenon is because most web sites are not properly optimized and promoted to achieve high
search engine rankings.

You'll need the top 3 components of optimizing your web site for top search engine rankings:

To achieve the best overall, long-term search engine positioning, three components must be present on your web site:

1. Content component (Your web page text.)
2. Link component (How you link your pages together.)
3. Link Popularity component (The in-bound links to your site.)

1) The Content Component

The most important part of the content component (of a search engine algorithm) is keyword selection and where you place keywords on your web pages. In order for your target audience to find your site on the search engines, your web
pages must contain keyword phrases that match the phrases your target audience is typing into search queries. Finding these keywords that your target audience uses to find your product is accomplished by conducting keyword research.

2) The Link Component - Internal Linking

The strategy of placing keyword-rich text on your web pages is useless if the search engine spiders have no way of finding that text. The way your web pages are linked to each other has huge impact on your site's search engine positioning. Be sure to link your pages together with your keywords within your links.

3) The Link Popularity Component - Acquiring In-Bound Links

The "Link Popularity" or Google "Page Rank" (PR) component of a search engine algorithm analyzes how many web sites link to your website.

95% of the battle of getting high rankings at the search engine is acquiring quality and relevant links pointing to your web site. Ever since Google entered the search engine market, all the major Search Engines have started using links
as the primary way they rank web sites. This is known as your web site's "Link Popularity" or in Google's case it's called "PageRank" or "PR."

For example, the heart of Google's algorithm is PageRank, a system for ranking web pages developed by Google founders Larry Page and Sergey Brin at Stanford University. Here is what Google says about their "PageRank" web site ranking
algorithm at their web site http://www.google.com/technology/...

"PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

As Google explains, Links and PageRank are critical to ranking high in the search engines. In fact, inbound links and the text within those inbound links account for 95% of effective search engine optimization.

Relevant Links:
But, attaining optimal link popularity is not as easy as simply obtaining as many links as possible to your website. The quality and relevancy of the sites linking to your site holds more "weight" than the quantity of sites linking to
your site. Since Yahoo is the most frequently visited site on the web, a link from Yahoo to your website carries far more "weight" than a link from a smaller, less visited site.

Here's what Google Developer Matt Cutts has to say about links...

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
"Thematic incoming links from authority sites
carry more weight than on-page optimization."
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

The Top 4 Strategies for Acquiring Links to Your Web Site:

Below are the four critical steps for achieving high rankings by acquiring text links to your web site...

1) Get a higher Google PageRank score than your competition For any given keyword, there is a minimum PageRank required to rank at Google. In order to see what this minimum PageRank number is, search Google for your keyword and look at the PageRank of your competition's web sites that are ranked in the top 10 of the Search Engine Results Page (SERP). An easy way to view the PageRank scores of your competition is to use Google Toolbar http://toolbar.google.com or the SEOChat PageRank Search tool.
http://www.seochat.com/seo-tools/pagerank-search/

2) Get more relevant links than your competition All links are not created equal. The best links are "relevant" links from web pages related to your keyword.

3) Get more links on more different web sites than your competition Getting links on a variety of different web sites on different networks is crucial for high rankings.

4) Use the keywords you want to high rankings in the search engines as the anchor text of your in-bound links. "Anchor text" is the visible text within a hyperlink. Text links and anchor text are the two most important criteria for how Google and other top Search Engines rank web sites.

Here is an example of a link containing the keyword phrase "ERP Software" within the anchor text...

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
F*R*E*E [ERP Software] white paper shows how
to increase profitability and reduce inventory.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Relevant Links and PageRank are critical to achieving high search engine rankings. Want proof? Do a search at Google for the highly competitive keyword "computers" and you'll find Apple and Dell computers rank numbers 1 and 2 in the Search Engine Results Page (SERP). Now, click through to the Apple and Dell web pages and look for the word "computers" in their web page text. What did you find? Neither www.apple.com or www.dell.com have the word "computers" in their text, yet they're ranking #1 and #2 at Google.

Relevant Links and PageRank Win!

The sites with the most relevant links and highest Google PageRank win every time and rank the highest at the top search engines. There are many methods you can use to acquire text links including buying links from a broker, Internet directories, reciprocal linking, Internet publicity, and others.

Written by: Matt Hockin

About the author:
Matt Hockin is President of Interactive Marketing, Inc., an Internet marketing consulting company providing web site optimization and search engine marketing services that "tune up" web sites for increased conversion rates, traffic, qualified leads, and profitability. For more information, visit http://www.interactivemarketinginc.com

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Friday, October 31, 2008

Get a Top 10 Ranking Without Paying a Cent

If there's one thing that Google loves, it's content. Done right, a content rich website is almost guaranteed to rank highly. But how to get that content? You can write it yourself, but that takes a lot of time. You can pay an SEO copywriter to write it for you, but that takes a lot of money. If only there was another option... What if you could get your content for free? And not just a little bit of content; a lot! What if you could get an almost unlimited supply of keyword rich, expertly written content, specific to your subject matter, absolutely free of charge? Would you snap it up and upload to your site in an instant? Of course you would! Well here's the good news: you can! Read on to find out how you can get a top ten ranking in the search engines without paying a single cent...

Yes, content gives you a great ranking

Content is king. This is widely acknowledged as fact, but if you need further convincing, consider the following two points:

Point 1 - In Google's own words, one of the keys to a high ranking is to "create a useful, information-rich site" (from “Google Information for Webmasters” - http://www.google.com/webmasters/guidelines.html).

Point 2 - Google insider, codenamed 'Google Guy', advocates a list 26 steps to building a high ranking site. Step 5 of the list says, "build one page of content and put online per day at 200-500 words" (from Brett Tabke's "26 steps to 15k a Day" - http://www.searchengineworld.com/misc/guide.htm, advocated by Google Guy in a WebMasterWorld QA session - http://www.webmasterworld.com/forum30/29727-6-10.htm).

But why does content give you a great ranking?

I won't go into any further detail about IF Google loves content. I will, however, briefly explain WHY. Google's love affair with content is based on two key attractions:

1) Google loves sites with a lot of content because it assumes they provide a lot of useful information. And remember, that's the whole reason Google exists - to help people find useful information. The more helpful Google's results, the more traffic (and revenue) it gets.

2) Google loves sites that have a lot of links pointing to them because this means other webmasters hold your site in high regard, and Google assumes this means the content is useful. And naturally, if you create a useful site, other webmasters will link to it because this makes them useful to their visitors (thereby developing site loyalty), and they gain credibility and authority because they're associated with you.

So how can you get free content for your website?

Three words: 'free reprint articles'. There are hundreds of thousands of people out there writing high quality, helpful, informative articles on virtually every topic imaginable, then giving these article away to any webmaster who wants to publish them on a website. In exchange for the article, the author asks only that you retain the author bio at the end, complete with all links (e.g. "Glenn Murray is an SEO Copywriter and Article Submission Specialist...).

To find free content for your website, simply visit any one of hundreds of 'article banks' on the Internet such as http://www.ezinearticles.com, http://www.goarticles.com, or http://www.articleblast.com. Browse or search for the subject you're interested in, then take the article(s) for free. There is absolutely no charge. Some of these sites will even send a regular stream of articles direct to your website (using RSS).

Alternatively, you can sign up to any number of article distribution lists and get articles delivered direct to your email inbox. Again, it's absolutely free! Some of the better known distribution lists include http://groups.yahoo.com/group/article_announce, http://finance.groups.yahoo.com/group/Free-Content, and http://groups.yahoo.com/group/Free-Reprint-Articles.

TIP: The article banks and distribution lists mentioned above are just the tip of the iceberg. There are hundreds more - just do a search for "free reprint articles", "article submission", "article submission site", "submit article", "article submit site", "free articles", or "free content". You may even find a site or list which only deals in articles relating to your particular subject matter.

Why is it free?

Why are these authors giving their articles away? Because it helps the author's own search engine ranking. It's a promotional activity known as 'article PR'. As explained above, Google loves sites with lots of links pointing to them. Every time their article submission is published, the author gets another link to their website. In fact, if the article is really good, it may be published hundreds of times. And each time, it's another link to the author's website. Put simply, article submission is a writer's free pass to the top of the search engines. (In this sense, the "PR" in article PR stands for PageRank.)

Furthermore, like traditional public relations, article PR also conveys a sense of authority because your articles are widely published. And because you're proving your expertise and freely dispensing knowledge, your readers will trust you and will be more likely to remain loyal to you. (In this sense, the "PR" in article PR stands for Public Relations.)

How do I know if the quality is good?

It's a process of natural selection. The better the article submission, the more often it will be published, so it's in the author's interest to write and submit articles of the highest quality. Of course, this doesn't always happen, but in most cases, you'll be reviewing the articles before you post them anyway, so if you discover one that's not up to scratch, don't use it.

In time, you'll become familiar with the authors who consistently put out good quality content - you may even find enough of them that you don't need to go looking for content from anyone else...

Where do I put the free content?

Most people put the articles in an 'Articles' or 'Resources' section on their website, but you can put them anywhere you like.

How much free content should I use?

As much as you want or as little as you want. It all depends on your needs and the needs of your audience. If your audience expects that at least some of your site is original content, then give it to them.

But what about the duplicate content issue?

It's not an issue!

There's a lot of a talk about how Google penalizes duplicate content. The theory is that when the majority of the content on two separate webpages (on different sites) is the same, the one with the higher PR will be shown and the other one will not.

Whether or not this theory is true is still a hot topic in search engine circles, but regardless, it doesn't affect people publishing free-reprint articles. When you publish the article, just make sure you have unique content around it. Generally, it's enough to have your own unique introduction to the page (which may be common to all pages), and your own navigation elements, headers, footers, sidebars, logos, images, etc.

Conclusion

Free reprint articles are a great way for you to achieve a high ranking. And you don't have to pay a cent! So what are you waiting for?

Happy reprinting!


About the author:
* Glenn Murray is a website copywriter, SEO copywriter, and article submission and article PR specialist. He owns article submission service Article PR and copywriting studio Divine Write. He can be contacted on Sydney +612 4334 6222 or at glenn@divinewrite.com Visit http://www.DivineWrite.comor http://www.ArticlePR.comfor further details, more FREE articles, or to download his FREE SEO e-book.

Indonesian Translation :

Tips Mendapatkan Peringkat 10 Besar Tanpa Membayar Satu Sen-pun

Jika ada satu hal yang Google sukai, itu adalah konten dari blog/situs. Memang benar, suatu situs web yang kaya konten hampir dipastikan mendapat peringkat yang tinggi.. Tetapi bagaimana caranya mendapat konten itu? Anda dapat menulisnya sendiri, tetapi akan mengambil banyak waktu. Anda dapat membayar seorang copywriter untuk menulisnya untuk anda, tetapi hal itu membutuhkan banyak uang. Seandainya ada pilihan lain...Bagaimana jika Anda bisa mendapat isi tersebut secara gratis? Dan tidak hanya sangat sedikit ; tapi banyak! Bagaimana jika Anda mendapatkan satu sumber hampir tak terbatas yang kaya konten, ditulis secara profesional, dikhususkan pada suatu materi subyek, sama sekali tak dipungut biaya? Akankah Anda mengambilnya dan meng-upload pada situs Anda secara instan? Tentu saja Anda bisa! Lanjutkan membaca bagaimana Anda dapat mencapai peringkat sepuluh besar di dalam mesin pencari tanpa membayar satu sen pun...

Ya, konten memberi anda suatu peringkat yang besar Konten adalah raja. Hal ini sudah secara luas diakui sebagai fakta, tetapi jika Anda ingin diyakinkan lebih lanjut, pertimbangkan dua poin berikut ini :

Poin 1 :
Menurut Google, salah satu kunci mencapai ranking tinggi adalah dengan menciptakan konten situs yang berguna dan kaya informasi( dari “Google Information untuk Webmasters” -http://www.google.com/webmasters/guidelines.html).

Poin 2 :
Orang dalam Google, dengan kode nama 'Google Guy', membuat suatu daftar dengan 26 langkah-langkah untuk membangun suatu situs dengan peringkat tinggi Langkah ke-5 dalam daftar disebutkan, "buat satu halaman konten dan upload ke situs Anda secara online yang berisi 200-500 kata tiap harinya" (dari Brett Tabke's "26 langkah menuju 15k per Hari" -http://www.searchengineworld.com/misc/guide.htm, yang didukung oleh Google Guy di suatu sesi WebMasterWorld QA - http://www.webmasterworld.com/forum30/29727-6-10.htm

Tetapi mengapa konten memberi Anda suatu peringkat yang tinggi? Saya tidak akan menjelaskan lebih lanjut detil tentang BAGAIMANA Google mencintai konten. Bagaimanapun juga, saya akan dengan singkat menjelaskan KENAPA. Hubungan asmara Google dengan konten didasarkan pada dua kunci :

1) Google menyukai situs dengan banyak konten karena hal itu mengasumsikan bahwa mereka menyediakan banyak informasi bermanfaat. Dan ingat, itulah alasan utama Google dibuat -untuk membantu orang-orang menemukan informasi bermanfaat. Semakin banyak hasil-hasil pencarian Google, semakin banyak traffic (dan pendapatan) yang didapatkan.

2) Google menyukai situs dengan banyak “link” yang menuju mereka karena ini berarti webmaster lain benar-benar memperhatikan situs tersebut, dan Google mengasumsikan, ini berarti konten tersebut bermanfaat. Dan secara alami, jika Anda menciptakan suatu situs yang bermanfaat, webmaster lain akan membuat “link” yang menuju pada situs Anda, karena ini membuat mereka berguna bagi pengunjung - (dapat menarik pengunjung situs yang setia), dan mereka mendapatkan kredibilitas dan kewenangan karena mereka dihubungkan dengan Anda. Maka bagaimana Anda mendapat konten cuma-cuma untuk situs web Anda?

Tiga kata : 'artikel cetak-ulang gratis'. Ada ratusan ribu dari orang-orang di luar sana menulis artikel bermutu tinggi, sangat menolong, informatif di hampir setiap topik yang dapat dibayangkan, lalu memberi artikel ini kepada setiap webmaster yang ingin menerbitkannya di suatu situs web. Sebagai gantinya dengan artikel tersebut, pengarang hanya meminta Anda mencantumkan biodata pengarang pada akhir artikel, lengkap dengan semua “link” ( contoh "Glenn Murray adalah seorang SEO Copywriter dan Spesialis Artikel Submisi...).

Untuk menemukan konten gratis untuk situs web, dengan mengunjungi salah satu dari ratusan 'bank artikel” di Internet seperti http://www.ezinearticles.com, http://www.goarticles.com, atau http://www.articleblast.com. Telusuri atau carilah pokok materi yang membuat Anda tertarik, lalu ambil artikel tersebut secara cuma-cuma. Sama sekali gratis. Sebagian dari situs ini akan bahkan mengirimkan artikel-artikel tersebut secara rutin pada situs web Anda (menggunakan RSS).

Pilihan alternatif, anda dapat mendaftar (sign-up) kepada setiap daftar distribusi artikel dan mendapatkan artikel-artikel tersebut langsung menuju inbox email Anda. Sekali lagi sama sekali gratis! Sebagian daftar distribusi artikel yang dikenal dengan baik termasuk (http://groups.yahoo.com/group/article_announce, http://finance.groups.yahoo.com/group/Free-Content, dan http://groups.yahoo.com/group/Free-Reprint-Articles)

TIP: Bank-bank artikel dan daftar distribusi tersebut di atas hanyalah ujung gunung es terapung. Ada ratusan lebih – tinggal lakukan pencarian di Google Search mengenai "free reprint articles", "article submission", "article submission site", "article submit site", "free articles", atau "free content". Anda bahkan mungkin menemukan suatu situs atau daftar artikel-artikel yang berkenaan dengan pokok materi tertentu..

Mengapa gratis?

Mengapa pengarang-pengarang ini yang memberi artikel-artikel mereka? Karena itu membantu peringkat mesin pencari pengarang tersebut. Ini merupakan suatu aktivitas promosional yang dikenal sebagai 'artikel PR'. Seperti yang dijelaskan di atas, Google menyukai situs dengan banyak “link” yang menuju mereka. Setiap kali penawaran artikel mereka diterbitkan, pengarang mendapatkan “link” lain menuju situs web mereka. Sebenarnya, jika artikel itu benar-benar bagus, bisa saja diterbitkan ratusan kali. Dan setiap kali itu adalah “link” lain yang menuju situs web pengarang itu. Lebih mudahnya, penawaran artikel adalah suatu karcis masuk gratis menuju puncak mesin pencari. (Dalam hal ini, "PR" di dalam artikel PR adalah PageRank.)

Lebih lanjut, seperti humas tradisional, artikel PR juga mewakili suatu kewenangan karena artikel-artikel Anda secara luas diterbitkan. Dan Anda membuktikan keahlian Anda dan dengan bebas berbagi pengetahuan Anda, pembaca akan mempercayai dan akan setia kepada Anda. (Dalam hal ini, "PR" di dalam artikel PR mewakili Public relations (Humas).)

Bagaimana saya mengetahui jika kualitas artikel tersebut bagus?

Hal ini merupakan suatu proses seleksi alam. Semakin baik penawaran artikel, semakin sering artikel itu akan diterbitkan, jadi hal tersebut ada pada minat pengarang itu untuk menulis dan menawarkan artikel berkualitas tinggi. Tentu saja, ini tidak selalu terjadi, tapi dalam banyak kasus, anda harus meninjau ulang artikel-artikel tersebut sebelum anda melakukan posting artikel tersebut bagaimanapun juga, maka jika anda menemukan satu yang menurut Anda tidak menarik, jangan menggunakan artikel tersebut.

Pada waktunya, Anda akan menjadi terbiasa dengan pengarang-pengarang yang secara konsisten membuat isi berkualitas baik -anda bahkan bisa menemukan cukup banyak dari mereka bahwa anda tidak perlu lagi mencari isi untuk situs Anda dari siapapun selain itu...

Di mana saya menaruh konten gratis tersebut?

Kebanyakan orang menaruh artikel pada bagian ' Articles atau 'Resources’ di situs web mereka, tetapi anda dapat menaruhnya di mana pun yang Anda suka. Berapa banyak konten gratis yang perlu saya gunakan? Sebanyak yang anda kehendaki atau sebagian kecil yang Anda mau. Itu semua bergantung pada kebutuhan Anda dan kebutuhan pengunjung situs web Anda. Jika pengunjung Anda mengharapkan bahwa sedikitnya sebagian isi dari situs Anda adalah isi asli, lalu berikan saja kepada mereka.

Tetapi bagaimana jika konten tersebut adalah duplikat?

Itu bukanlah suatu terbitan!

Banyak yang memperbincangkan tentang bagaimana Google menghukum isi duplikat. Teori-nya adalah bahwa jika mayoritas isi pada dua halaman web yang berbeda (pada situs yang berbeda) adalah sama, satu dengan PR yang lebih tinggi akan ditunjukkan dan yang lain tidak.

Benar atau tidaknya teori ini masih menjadi topik panas di dalam suatu lingkaran mesin pencari, tetapi, itu tidak mempengaruhi orang-orang menerbitkan artikel-artikel cetak-ulang gratis. Ketika Anda menerbitkan artikel, pastikan Anda mempunyai isi yang unik. Secara umum, itu cukup untuk memiliki pengenalan diri Anda sendiri yang unik dan unsur-unsur elemen navigasi Anda sendiri, header, footers, sidebars, logo-logo, gambar, dll.

Kesimpulan

Artikel cetak-ulang adalah suatu cara yang bagus bagi Anda untuk mencapai peringkat yang tinggi. Dan Anda tidak harus membayar satu sen pun! Lalu apa yang Anda nantikan?

Selamat mencetak ulang!

Tentang pengarang : Glenn Murray adalah seorang website copywriter, SEO copywriter, dan artikel submission dan spesialis artikel PR. Dia memiliki studio Divine Write yang melayani artikel submission, dan cetak-ulang Artikel PR. Kontak : Sydney +612 4334 6222 atau email : glenn@divinewrite.com. Kunjungi situs : http://www.DivineWrite.com atau http://www.ArticlePR.com, untuk detail lebih lanjut, artikel GRATIS yang lebih banyak, atau download e-book SEO GRATIS.

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